The past 14 months have been a confusing time for consumers who are interested in CBD as a tool for wellness. New products have flooded the market and misinformation runs rampant.
Now, CBD seekers have clear, unbiased guidance from America’s largest consumer-voted award for product innovation: the annual Product of the Year Awards.
This year’s nominations featured two CBD categories, with cbdMD products winning both awards:
Product of the Year - CBD Sleep Aid: cbdMD CBD PM
Product of the Year - CBD Topical: cbdMD CBD Freeze Roller
“We’re proud that our products and customer service have won several awards and accolades, but our Product of the Year wins are truly something special,” said Caryn Dunayer, President of cbdMD.
“Knowing that cbdMD products are considered the most innovative in these categories makes it clear that our efforts are truly appreciated by consumers – the people that matter most to us.”
The two awards also place cbdMD in the company of the nation's top health and wellness brands, including 2020 Product of the Year category winners Crest, Procter & Gamble, and Bayer Consumer Health.
“CBD is a new category in the U.S., so people are still exploring the new and developing market,” said Chief Marketing Officer Ken Cohn.
“Product of the Year puts cbdMD among America’s most respected brands in the wellness industry. But our work certainly doesn’t stop here. We will continue to innovate new, highly effective products and look forward to providing our customers with only superior broad spectrum CBD products for many years to come.”
Product of the Year winners are determined by a survey of 40,000 consumers in the United States and is conducted by independent research firm Kantar.